Scent Marketing - Aromatization systems
Thanks to aromamarketing, it is possible to influence the customer’s emotions. People are emotional by nature, so they are driven by positive and negative brand experiences when buying. The excess of visual and auditory stimuli reduces the impact of these channels on the client’s mood. He is increasingly indifferent to the marketing strategies associated with these channels. Another thing is the sense of smell, which has so far been rarely used in sales. That is why the use of scent marketing gives such great effects.
Aroma diffusers allow the spraying of positively associated fragrances at the point of sale. They can be successfully used both in small retail outlets and in large-format stores. Our offer includes aroma diffusers of various sizes. They have high efficiency and are adapted to conduct an effective marketing aroma. Only from us you can buy these devices, unlike other equipment offered on the market, which can be obtained only for the duration of expensive and long-term contracts.
Diffuser Ventury V200
Diffuser Ventury Nezbu V50VO
Diffuser Olfactory Consulting
Diffuser Ventury V400
Diffuser Ventury V600
Diffuser Ventury V200B
What is aromamarketing?
The definition describes this process as identifying positive fragrances, including perfumes, associated with a particular brand and using this in a marketing strategy to influence customer behavior. The effectiveness of this method is demonstrated by the research on aromamarketing, which shows that the use of a pleasant fragrance improves mood by up to 40%, when it evokes positive associations, for example with childhood times. This translates directly into increased sales.
By using our sensory marketing offer, you get:
Who is already using scent marketing?
Airlines All Nippon Airways
These are just a few examples, because sensory marketing is increasingly used in various industries. And it always brings the desired result: it increases sales results.
How to introduce aromamarketing into your company?
You should also remember to rate the popularity of the fragrance at your point of sale. Supervision and periodic observation of the effects of your aroma marketing will allow you to make changes and improvements. This way you will get optimal results and maximize your sales.