Scent Marketing - Aromatization systems

Aromamarketing, or scent marketing, plays a crucial role in services and business due to its ability to influence consumer emotions and behaviors, thereby enhancing their positive experiences. The thoughtful use of scents helps build brand identity, boost sales, and improve customer loyalty. The implementation of scent marketing is essential, as it can contribute to a competitive advantage and long-term success in the marketplace.

Fragrance diffusers

Professional scent diffusers are an integral component of aromamarketing, effectively introducing selected fragrances into business spaces. The advantages of using such diffusers include precise control over scent intensity and distribution, energy efficiency, and ease of maintenance. These features allow professional diffusers to create a consistent and pleasant environment for customers, in turn increasing satisfaction, loyalty, and positive brand perception. Consequently, employing professional scent diffusers is key to achieving sensory-based marketing objectives.

Diffuser Ventury V200

Diffuser Ventury Nezbu V50VO

Diffuser Olfactory Consulting

Diffuser Ventury V400

Diffuser Ventury V600

Diffuser Ventury V200B

What is aromamarketing?

Scent marketing, also known as aromamarketing, is a marketing strategy that utilizes fragrances to influence consumer emotions, behaviors, and purchasing decisions. It involves the use of specially selected and composed scents that are introduced into retail, service, or other spaces where customer interactions take place. The goal of scent marketing is to create a pleasant, soothing atmosphere that positively impacts consumer experiences, strengthens brand identity, and increases customer loyalty, ultimately resulting in higher sales and long-term business success.

By using our sensory marketing offer, you get:

high-quality aroma diffusers that you can fill yourself with appropriate fragrance compositions
you are not bound by long-term contracts for the provision of aromamarketing services
you will reduce the costs of using fragrances in your marketing strategy up to 70%
we will provide you with full after-sales support, servicing of devices and delivery of selected fragrances without the need to sign binding contracts

Who is already using scent marketing?

The sense of smell is the strongest and unique sense. It directly affects memory and emotional centers in the brain. Therefore, it is the most effective tool that can influence customer behavior. Many large companies that already use fragrance compositions in their marketing strategy have found out about this power of scent marketing.

Airlines All Nippon Airways

ensures passengers fall asleep with the smell of forest trees and herbs.



is perfectly aware of the impact that aroma has on its earnings. When customers stop buying, all you have to do is turn on the flavoring machine that emits the artificial scent of cotton candy, and after a while, a queue is formed at its stand.


Singapore Airlines

offers its passengers hot towels soaked in the “Stefan Floridian Waters” perfume – a blend of rose, lavender and citrus.


These are just a few examples, because sensory marketing is increasingly used in various industries. And it always brings the desired result: it increases sales results.

How to introduce aromamarketing into your company?

Determine the main reasons why you want to incorporate fragrances into your business. Is it supposed to neutralize the bad smells prevailing there? Or is it mainly about enhancing your branding with a characteristic aroma associated only with your company?
Determine the fragrance profile. We have a base of over 30,000 fragrance notes, but we also enable the creation of completely new, unique fragrance compositions.
You can finally diffuse the new fragrance into the air. Our aroma diffusers will help you with this.

You should also remember to rate the popularity of the fragrance at your point of sale. Supervision and periodic observation of the effects of your aroma marketing will allow you to make changes and improvements. This way you will get optimal results and maximize your sales.

Contact us