Smell is an important communication channel. It is an extremely strong sense in man, underestimated for a very long time by marketing specialists. Our company tries to bring out the potential of the fragrance. Thanks to it, you can significantly increase your sales! This applies not only to stationary stores, where the diffusion of the fragrance seems much easier. We know how to implement aromamarketing also in online stores.
Scent marketing and E- Commerce market
There are between 12 and 24 million internet sales sites around the world. Such strong competition forces the owners to use the best marketing strategies. The visual and audio channels are the most commonly used. However, most customers have already become immune to pop-ups and loud advertisements. Innovative solutions must be used to gain an advantage.
Aromamarketing is a good example. The use of scent is not yet such a common method of influencing customer behavior. At the same time, it is worth realizing the strength of the impact of smells. They stimulate the areas directly related to emotions in the brain, which have a decisive influence at making purchases.
However, how to introduce this type of sensory marketing in online stores? At the time of shopping on the website, it is not yet possible to diffuse the appropriate fragrances. Our company offers a suitable solution in this regard. These are fragrance inserts that can be successfully attached to packages. As a result, the fragrance is positively associated with your store.
Fragrance inserts for your online store
This solution is extremely practical and has many advantages that can affect the sales results of your store. Fragrance inserts can be used in the form of:
Scentboxes are made of the innovative EVA polymer that:
in your company